Thursday, January 19, 2006

Kentucky Fish & Chicken

CNY Special 12

Should have blogged about this long time ago but late is better than none.

Went to KFC to have lunch one day.... Kentucky Fried Chicken no longer sell chickens only.


It's big!.. new fish sandwich

Under pressure of stiff competitions and dwindling sales, KFC came out with another marketing gimmick to attract more customers.


the X-meal, another marketing failure

KFC seem desperate in improving its sales and since, they tried to come out with different promotions and new menu like the curry chicken and OR burger but the proved to be failures in the long run as customers like us turned away with disappointment.


Hao Da! or Very Big!

KFC has been famous for exaggerating ads. This is one of them. They compared the new Fish burger with some of the big fishes in the oceans and even a killer whale was dwarfed by this BIG sandwich.


Hmm, i was expecting something really big in it...


so small?!

I was wrong, the BIG fish sandwich is just a little bigger than the OR fillet burger. Its no match to the size of the BK's chicken sandwich. It tastes weird with their sour sauce which they tried to emulate McD's Fillet O'Fish. This will be my first and last Fish Sandwich from KFC.

Money went down the drain
I wonder what will KFC come out with next time, probably roti canai, mamak mee, bak kut teh, etc. Sooner or later, KFC will sell variety of food and become Kentucky Food Court.
CNY Special 12

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